A Trusted Digital Partner for SMEs. PARATO.ch offers a platform that connects small and medium-sized enterprises (SMEs) with experts to drive affordable and efficient digital transformation. From ad-hoc consulting to full-scale digital implementation, SMEs can access tailored support to meet their needs. PARATO.ch is a joint venture between Swisscom and SwissDigiNet, led by CEO Markus Mühlemann, and is designed to make digitalization accessible for Swiss SMEsSmall and medium-sized enterprises (SMEs) often struggle with digitalization, with over half admitting they lack sufficient IT knowledge, particularly in critical areas like IT security. PARATO.ch aims to bridge this gap by providing SMEs with a standardized approach and proven solutions, making digital transformation faster, more affordable, and accessible for all SMEs.
A Digital Partnership for SMEs
PARATO.ch is a digital marketplace that connects SMEs with local digitalization experts who understand their unique challenges. These trusted IT partners offer tailored support, from network access and modern workplace solutions to marketing and sales tools designed to foster sustainable growth. Through consulting, planning, and implementation services, these experts help ensure seamless operations and minimize security risks. At its launch, PARATO.ch partners with eight platform providers and initially focuses on the German-speaking region of Switzerland, with plans for expansion.
Powered by SwissDigiNet and Swisscom
PARATO.ch is backed by Parato AG, a joint venture between SwissDigiNet and Swisscom, with Markus Mühlemann as CEO. Both companies have been actively driving the digitalization of the Swiss economy. The platform addresses a clear market need by offering harmonized digital solutions for SMEs. “Many Swiss companies need support to catch up with digitalization. Parato AG fills this gap by providing SMEs with a reliable platform,” says Markus Mühlemann. Urs Lehner, Head of Swisscom Business Customers, adds, “We are committed to advancing Switzerland’s digital future while strengthening local IT operations with PARATO.ch.”
Parato AG, 51% owned by Swisscom, will operate independently while Swisscom maintains relationships with its existing SME IT partners.
