How FWA is Revolutionizing the Broadband Market and Closing the Digital Divide

Fixed Wireless Access (FWA) is emerging as a powerful solution for delivering affordable, reliable, and high-quality broadband to both consumers and businesses, including the estimated 42 million rural Americans still affected by the digital divide. A new on-demand video from Network Media Group delves into the 5G FWA market, highlighting network deployments, customer adoption, evolving business models, and the impact of nearly $63 billion in federal funding from the Rural Digital Opportunity Fund (RDOF) and the Broadband Equity, Access, and Deployment (BEAD) Program.

Titled “What is the Market Outlook for FWA?”, the video explores the growth potential for FWA in urban, suburban, and rural areas, featuring insights from industry leaders at Futurum, Vodafone, WISPA, and iconectiv. Panelists discuss how stakeholders across the FWA ecosystem—ranging from service providers to tower companies—can streamline processes such as identifying new site locations and managing interconnection to better capitalize on the FWA opportunity.

One key challenge in deploying FWA is the inefficiency in network and operations budgets, with an estimated 20% waste due to incomplete infrastructure information, according to PricewaterhouseCoopers. Tools like iconectiv’s TruOps™ Common Language® provide a solution by offering authoritative data and standardized nomenclature, allowing for improved network planning and customer provisioning. This is particularly beneficial for rural service providers, who can use Common Language to quickly identify the location and functionality of infrastructure, such as towers, poles, routers, and points of presence.

By enhancing the speed and efficiency of FWA deployments, service providers can maximize the impact of federal funding from programs like BEAD and RDOF, ensuring that broadband reaches underserved areas more rapidly and effectively.

“Tools like Common Language enable rapid deployments and faster installations, especially in areas where laying cable has traditionally been impractical,” said Steve Tang, CTO of iconectiv. “Shared data from the Common Language code sets helps service providers improve site selection and infrastructure performance, particularly in underserved regions.”

Tang added, “For decades, the telecom industry has benefited from Common Language for other technologies. Extending its use to FWA is a natural progression.”

Featured Panelists:

  • Muslim Elkotob, Principal Solutions Architect, Vodafone
  • Richard Bernhardt, VP, Spectrum & Industry, WISPA
  • Steve Tang, CTO, iconectiv
  • Ron Westfall, Research Director, The Futurum Group

Watch the Full Video:

The video, “What is the Market Outlook for FWA?”, is available to watch on demand here.

About iconectiv:

Iconectiv enables businesses and customers to access and exchange information securely, seamlessly, and confidently. With expertise in information services, digital identity, and numbering intelligence, iconectiv supports over 5,000 customers daily in maintaining connectivity across networks, devices, and applications, while safeguarding 2 billion consumers and businesses. Their cloud-based solutions focus on trusted communications, digital identity management, and fraud prevention. For more information, visit iconectiv.com and follow them on X and LinkedIn.

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