Deutsche Telekom Group is expanding its collaboration with Netflix to include several new European countries, with Croatia and Hungary being the next destinations. Customers of Deutsche Telekom in various nations will soon have access to Netflix, seamlessly integrated into their entertainment experience.
This enhanced partnership aims to offer customers greater flexibility in enjoying their favorite movies and series, enriching their overall home entertainment experience. By teaming up with Netflix, Deutsche Telekom is reinforcing its commitment to consistently enhance the integrated digital home experience, providing users with access to Netflix’s extensive entertainment library as part of its offerings.
Deutsche Telekom’s goal, encapsulated in its slogan “Connecting your world,” is to transport customers into a vast realm of content, enhancing their home viewing experiences through top-notch connectivity. The collaboration will commence with Hrvatski Telekom in Croatia and Magyar Telekom in Hungary, where Deutsche Telekom’s subsidiaries will introduce innovative ways to integrate Netflix. This could include bundling or incorporating set-up features directly into the TV interface, offering customers more choices in how they consume their preferred content.
Throughout the year, all national companies within the Deutsche Telekom Group in Europe that provide TV services will roll out the benefits of this partnership to their customers. Dominique Leroy, Board Member for Europe at Deutsche Telekom AG, expressed excitement about the collaboration, emphasizing the company’s commitment to delivering tangible value to its European customers. Emma Lloyd, Vice President, EMEA Partnerships at Netflix, highlighted the partnership as a collaborative effort aimed at placing people at the core of the entertainment experience. She expressed delight in providing consumers with a diverse range of entertainment options, including award-winning films, fan-favorite series, documentaries, and unscripted programs from across Europe and beyond.
