T-Mobile is setting the stage for groundbreaking 5G advancements! Today, T-Mobile (NASDAQ: TMUS) unveiled its latest initiative to revolutionize the fan experience at the PGA Championship. From May 15–19, millions of viewers at home and hundreds of thousands at Valhalla Golf Club will witness cutting-edge 5G solutions in action.
Through T-Mobile’s 5G Advanced Network Solutions (ANS), the PGA of America will harness the power of the first-ever 5G private network in the U.S. dedicated to golf, ushering in operational efficiencies that promise unparalleled broadcast experiences for golf enthusiasts worldwide. Additionally, T-Mobile is augmenting the on-site spectator experience with network slicing and its leading 5G network, offering:
- Enhanced views of Hole 13: In a historic first for golf, T-Mobile’s 5G private network will integrate with CBS Sports to introduce 5G-connected cameras, delivering fresh perspectives of the iconic Hole 13 at Valhalla. Fans can anticipate cinematic-quality footage and unique angles showcasing their favorite players like never before.
- More content with the T5G Range Live Show: Exclusive pre-championship coverage will be streamed live on PGA digital and social platforms. Utilizing T-Mobile’s 5G private network and POV cameras, fans will enjoy an immersive look at practice range action, accompanied by insights from PGA coaches and expert commentators. Detailed player statistics will further enrich the viewing experience.
- A Club Magenta experience on the course: Valhalla guests can engage with T-Mobile athletes such as Tony Finau, Wyndham Clark, and Max Homa in live Q&A sessions at Club Magenta, a VIP lounge offering premium views and amenities like complimentary phone charging. T-Mobile customers can access additional perks, including Fast Lane entry and exclusive merchandise.
Callie Field, President of T-Mobile Business Group, remarked, “Sports organizations turn to T-Mobile to explore ways to enhance operations, fan experiences, and event broadcasts, and we’re delivering on all fronts at the PGA Championship. Witnessing these 5G milestones is thrilling, but it’s equally gratifying to see how our T-Mobile for Business solutions are making tangible impacts.”
Behind the scenes, 5G is revolutionizing the production of live broadcasts like the PGA Championship:
- Streamlined operations: Wireless cameras reduce the need for extensive wiring and cabling, resulting in faster setup, cost savings, and portability. T-Mobile’s 5G private network also supports other wireless systems like security cameras and ticketing, enhancing efficiency across the board.
- Fiber-like data transmission speeds: By leveraging T-Mobile’s 5G private network and Sony’s advanced technology, broadcast quality video can be achieved wirelessly with minimal latency, enabling more creative camera placement and enhancing the viewing experience.
- Optimized critical business operations: Network slicing ensures dedicated channels for essential functions like concession payments and ticketing, guaranteeing smooth operations while fans enjoy uninterrupted connectivity.
Jeff Price, Chief Commercial Officer of the PGA of America, expressed excitement about the partnership, stating, “T-Mobile’s pioneering technology is set to elevate one of golf’s premier events, promising continued innovation and excitement for our fans. And this is just the beginning.”
